How to create a group or community on Instagram

Instagram has a multi-million audience that continues to grow every day. Therefore, it’s not surprising that many people use this platform as a tool to make money. You can promote yourself well on the network and then earn income. This can be achieved with various advertising campaigns or group publications. Don’t be surprised, chats with interesting content quickly become successful.

If you don’t know how to create your own group on Instagram yet, don’t worry. We’ll help you figure out this difficult task. To do this, we’ll talk about the principle of registering a community, as well as their administration, promotion, and deletion. So stay with us and you’ll surely find a lot of useful information for yourself.

Why create a group on Instagram?

If you haven’t yet understood the purpose of public groups, we will repeat it. When a group chat has good content, it is likely to attract a huge audience and you become popular among users. After that, large companies may approach you to buy advertising space from you. As you may have guessed, advertising with a famous blogger is currently very expensive. Therefore, the conclusion is that groups are needed for decent earnings.

Don’t “lose your head” from the first successes, as you can scare away your followers at any moment. Therefore, remember: it is not enough to just click “Create chat” – “Send message” a couple of times, you need to adhere to certain principles and not reduce the quality of the content.

Creating your own Instagram group: step-by-step guide

Let’s not waste time and get straight to the point – let’s try to create a new community. It’s not as easy as it may seem “on paper”. Therefore, read the step-by-step instructions carefully and try not to deviate too much from it.

For convenience, let’s break the procedure down into several stages:

– registration and setting up a page for the public;
– launching a group chat in Instagram Direct;
– adding and removing participants.

Let’s consider each of them separately.

Setting up and designing a group

If you have decided to get involved in chat administration, you will need to create a separate business account for your community. Here’s how to do it:

Launch the social network application and click “Sign Up”.
Enter your phone number or email address. They must be valid, as you will receive an email with a hyperlink to confirm the procedure.
Create a username and page name. It is advisable to use a suitable name for your direction.
Enter a password and complete the procedure.

You need to switch to a commercial account immediately. To do this:

Tap on the icon in the form of a “person” and click on the menu button.
Go to settings and open the “Accounts” section.
Scroll down and select “Switch to a professional account”.
Link your Facebook page. Without this, the account change will not occur.
Save changes.

After that, you will need to edit your profile (the “person” icon on the bottom panel). Specify your website, contact information, and information about yourself (for example, what you do).

Important. In the “Accounts” – “Linked Accounts” section, you can synchronize Instagram with Facebook, Twitter, Tumblr, Ameba, and Odnoklassniki. This will open up the possibility of cross-posting.

When your page is created and you already have a couple of subscribers, you need to start a chat. The algorithm for this is as follows:

Open the social network program and go to the feed tab.
Tap on the “paper airplane” icon located in the upper right corner of the screen. Dialogues in Direct will appear in front of you.
Click on the icon in the form of a “pencil” and put checkmarks on all future participants.
Select “Write in chat”.
Write a welcome message by clicking on the text field. Optionally, attach a photo or GIF.
Edit the title at the top of the dialogue box.

Done. Now all your participants can exchange messages with each other.

Useful to know. In the chat settings, you can change the group name and turn notifications on or off for this public.

Adding participants

You can always add a new member to the group. To do this, you need to open the chat settings by tapping on the icon in the form of “i” in a circle and select “Add people”. Then check the box next to the person you want to invite to the community and click “Done”.

Note that the person does not immediately join your public and see messages in it. First, they must give their consent or refusal to join the group in the “Notifications” section.

Removing participants

If you don’t like a particular participant, you can easily remove them. After all, you are the admin. Open the chat settings and scroll down to the desired person. Click on the “three dots” button and select “Remove user.”

On the other hand, if you want to give someone admin functions, open the subscriber menu in the same way and tap “Make administrator”.

Administering a group on Instagram

Proper administration of an Instagram public account is the key to the success of a group chat. Here are a few simple rules to follow:

Create your content plan. It’s best to do this a couple of weeks in advance to avoid situations where it’s “tomorrow” and there’s nothing to post. Members will simply disperse due to prolonged inactivity.
Post news at least a few times a day. This point naturally follows from the previous one: no posts, no subscribers.
Organize cross-posting on other social networks. To do this, don’t forget to synchronize multiple business pages together.
Moderate and clean up the channel from inadequate followers, but in some cases, don’t go too far.

Useful to know. To report a message in the chat, hold it down and click the appropriate button.

How to promote and develop a group

Like any other starting public page, yours needs a good start. Without it, it will be difficult to gain a “decent” audience. To promote and promote:

Turn to bloggers. For advertising, it is desirable to choose a user with a related direction, otherwise such a marketing move simply will not work.
Add hashtags to your posts (example of writing: #hashtag). Such tags, of course, will not attract many people, but will still increase the views of posts in the feed.
Try to be active. Communicate in the comments, put likes, subscribe to other users. This will allow you to constantly draw attention to yourself.
Do not hesitate to use online promotion services (Tooligram, Zengram, etc.). For a small fee, you can order mass liking or views of stories.

How to link a group from VK to Instagram

Recently, Instagram removed the option to synchronize your photo feed with your Vkontakte account, but you can still link them. To do this:

Go to the Vkontakte website.
Log in to your account and click on the “Edit” button located under your avatar.
Go to the “Contacts” tab.
Select “Configure import – Instagram.com”.
Enter your Instagram login and password.
Allow access to your data.
Click on the gear icon next to the “Configure import” label and choose where you want your Instagram posts to appear.
Save your changes.

Note. If you want to unlink your Instagram account from Vkontakte, click on the “x” icon located next to the “Configure import” button in the “Contacts” section.

Ending the chat and deleting the Instagram group

If you are tired of your activity or don’t have enough time for it, end the chat. To do this:

Open the necessary dialogue in Direct.
Go to settings and scroll down to the bottom of the screen.
Select “Leave chat” (leave the public, leaving all participants there) or “End chat” (delete the public completely).
Confirm your intentions.

If desired, you can permanently get rid of the community page. In case you really need it, then:

Click on the “person” icon and click on the menu button.
Open settings and click on the “Help” section.
Go to the “Help Center” and select “Account Management”.
Follow the link “How to delete your account?”.
Determine the type of blocking: permanent or temporary.
Indicate the reason why you want to leave the social network.
Enter your password and tap “OK”.

Important. If you choose the temporary option, you have 30 days to log in. Otherwise, your profile will be completely deleted.

To create a group on Instagram, you don’t need practically any effort. To keep it afloat, you must work hard and constantly. The main thing when working with publics is not to forget about several basic “commandments” of the admin: create good content, use marketing and advertising, listen to the wishes of users.