Instagram posts are gaining momentum rapidly. More and more people are thinking about how to succeed in social media. To attract followers, it is necessary to have a well-filled account with good photos and interesting posts. A quality smartphone and the ability to capture the right moment are responsible for in-demand photos, but how can one learn to write interesting posts for Instagram?
Engaging Posts: All the Tricks of Promotion
To write interesting posts, inspiration is undoubtedly needed. Let’s try to provide some ideas on where to find that inspiration. It often seems like everything significant has already been discussed by other bloggers. Undoubtedly, it is necessary to find topics that will be interesting to a large number of people. Here, the 100% rule applies: talk about others and yourself. This means that posts are needed that concern everyone.
The key to a popular account is a balance between diverse posts: informational, promotional, and entertaining. First and foremost, serious, thoughtful, reasoning, unifying, and connecting with other people, and informational posts. Entertaining posts dilute the flow of ordinary information, subscribers should not consider you too boring and serious.
The appearance of promotional posts is inevitable for a successful account, as they provide financial results. It is important that selling posts are not published too often, otherwise subscribers will be convinced that they are constantly being forced to buy something. Based on the content of different directions, you can attract a large number of people to your Instagram profile. What specific ideas can be discussed in a personal blog?
Information posting – bring benefit
Instagram, according to many people, is a very personal network. Therefore, the majority of your posts may be private stories. Bloggers often talk about how they spend their day, but not everyone has such a colorful life to share daily events on Instagram and not be boring.
Create a publication plan for yourself, for example, for a month, in which there will be posts of various directions. Ideas for publications can be diverse:
- Funny events that happened to you, not necessarily fresh in chronology, maybe long ago, but interesting and funny.
- Sad stories, also perhaps from days gone by.
- Touching stories from your life, and maybe from other people that you learned about and were moved by.
- Stories of triumph. Let’s motivate others to fight productively against circumstances.
- Stories of defeat and failure. Let some actions that are not very pleasant to remember help others not to step on the same rake. Your weakness can become a real force that unites with others, because everyone has moments that are unpleasant to remember.
Another good option is childhood stories. They take us back to sweet distant times. Let subscribers feel the smell of mom’s pie and early Sunday morning.
Undoubtedly, informational posts can be of a different direction and reflect your personal attitude to some fresh event that interests society. People will be interested in this, perhaps they will even want to share your point of view with others. A repost turns into advertising for the account, which is very good. Topics in this case can be sharply political and socially important.
If you are not strong in politics, express your reasoned opinion on ecology, trends in society. Intellectual content will always find its reader. The main thing is not to succumb to negative moods, more positivity.
Tell your subscribers what places you have visited in the last month: cinemas, theaters, libraries, exhibitions, school holidays. What was interesting, touching, disgusting about them? There will always be someone who will respond in kind. Friendship with strangers in social networks has not been canceled, but perhaps with spiritually close people.
Entertainment content – popular examples
You can say that entertaining content is the most anticipated by your subscribers. A smile and pleasant emotions are never superfluous. Examples of entertaining posting can include:
- Funny photo or video. Your appearance in an unexpected funny angle, a shot with cute pets, in general, not staged, but cute and humorous.
- Funny picture, illustrated joke. It should be really witty.
- Hilarious quote. Try to choose a non-cliché option.
- Playful challenge.
In general, there are many options. Don’t forget to alternate them. Users subscribed to bloggers usually expect entertaining posts. You can impress your followers with some unusual culinary recipe and make it fun.
An interesting photo report on travels looks very nice. Faraway countries, beautiful views, national color, but you can also travel to the village to visit your grandmother, as interesting corners can be found everywhere. Don’t forget that beautiful photos should be accompanied by informative text. Entertain your subscribers and they will entertain you with interesting comments, as there are as many opinions as there are people.
Selling publications – interest and engagement
When your account is already somewhat popular, you can expect offers from brands promoting their goods and services on Instagram. And if no offers come, you can propose collaboration yourself. Where to start? Of course, it’s more honest to advertise a product that you have tried yourself. In this case, an example of a selling post on Instagram would be a cool review of a product, such as cosmetics, a trendy hairbrush or hairdryer, a smartphone, baby food, or anything else. The blogger should feel their target audience and what people are interested in at the moment. Product reviews help attract subscribers to your account.
A good Instagram giveaway is a selling post. Audience engagement is guaranteed, the main thing is to keep them afterwards.
How to design your page in one style
You can make your account more stylish with simple techniques, either within Instagram or using photo editing apps. This will give your profile a unique and recognizable style, and help organize beautiful photos within a single concept.
Successful bloggers use various design options, such as:
- Frame-style layout of photos.
- Layout of photos in a single color scheme.
- Checkerboard pattern of photos – color accents, alternating two contrasting colors or bright color with all others, quotes and photos in a checkerboard pattern.
- Consistent repetition of a particular character in posts, such as photos of a plush puppy in different corners of the world.
- Designing the blog in a cartoon style.
- Filling the mosaic content. A puzzle of photos can be made from one large photo, which looks bright and unusual.
A consistent style will help keep followers eagerly anticipating new posts.
Create a post correctly – with paragraphs and spaces
The trend of using continuous text without headings and punctuation marks has long passed. If you want to attract a knowledgeable audience to your blog, it is necessary to follow the rules. Text that is divided into paragraphs, properly structured and written correctly, is much more easily understood.
Show yourself, use your imagination, open up your inner world and don’t be afraid to start. After all, social networks can help you realize yourself and find new like-minded people, and interesting and engaging posts for Instagram can be of great help.