The standard tools of the service allow you to turn a boring picture into a true work of art, beautifully decorate it using built-in filters, effects, and graphic tools. If you approach the placement of photos creatively, you can quickly promote your page and attract the interest of other users. In this article, we will explain how to post publications on Instagram and decorate them.
Instagram post specifications: format, size, and quantity
On the social network Instagram, publications will be displayed on the page until the owner decides to remove them from public access. Anyone can view photos if they are not blocked or have not activated a private profile. Under each post on Instagram, you can like or comment, as well as add content to bookmarks.
The standard tools and functional capabilities of the service allow you to edit and design a post according to your preferences, using a wide range of effects and color filters. You can upload ready-made material from the memory of a mobile device or take a photo or video in real-time mode using the built-in camera.
It should be noted that the social network imposes certain restrictions on the posted materials.
The following parameters must be taken into account:
- The content must comply with the requirements of the service. It is not allowed to post materials of an erotic nature and the like.
- New users of the social network are allowed to post no more than three publications per day. For more advanced users, the limit is 12 posts. However, these are not strict requirements, but if you post 50 photos at once, your page may be blocked.
- As for the format, it is allowed to upload photos in jpg and png formats, and videos in mp4 or mov.
- The maximum and optimal resolution for images is 1080 by 1080 pixels, and the size should not exceed 30 megabytes.
- For videos, similar rules apply for resolution of 1080 by 1080 pixels. The duration of the video varies from 3 to 60 seconds. The total weight should not exceed 4 gigabytes.
- If you publish a carousel (simultaneous posting of several photos in a public post), you can combine no more than 10 files.
If you follow all the specified requirements, your profile is unlikely to be blocked and errors will not occur when posting.
How to post on Instagram: all methods
We have learned the rules, now let’s see how to post a photo or video on your social media page. You can perform this procedure from both a mobile device and a personal computer. In the latter case, you will need to use third-party services and additional software. You can upload materials from the device’s internal memory or shoot them in real-time using the built-in camera. Below we will discuss in detail the process of publishing posts on Instagram on different types of devices.
On the phone
Instagram is a mobile application designed for modern smartphones. It is freely available and provided for free. The interface and operation principle are as simple as possible. To start using it, you need to register an account in the social network. To add a publication to Instagram from your phone, you need to:
1. Open the mobile version of the social network.
2. Log in to the system by entering your login and password for the profile.
3. Click on the plus icon on the bottom panel.
4. After that, the gallery of the mobile device will open. Choose the necessary file – photo or video. Or take a photo in real-time mode by clicking on the corresponding button.
5. Choose a color filter that will make the picture more expressive and brighter.
6. Specify that the record should be simultaneously posted on other synchronized social networks.
7. Write a text caption for the photo and publish the news in public.
Now your post will appear in the news feed and can be viewed by subscribers. The principle of operation is similar on different device models.
On the computer
You can use Instagram on your personal computer through a browser or the official Windows 10 application. Unfortunately, these variations of the service have significant limitations in functionality and capabilities. In this case, you will not be able to upload a post to your page. This feature is simply not available in the interface, and you can only view other people’s content.
To solve this problem and post on Instagram, you can use the following methods:
- Open any browser on your computer.
- Go to the official Instagram website.
- Right-click on the workspace or press F12 and select the inspect element option.
- At the top, find the button for displaying in mobile view.
- Refresh the page by pressing “F5”, without closing the source code. The mobile version of the service with all the main features will be displayed on the screen.
- To add a post, click on the plus button, select an image or video from internal memory, use filters and color effects.
- Post the content on your page.
To avoid repeating the procedure every time, install additional extensions on your browser.
The next way to make a post on Instagram is to install software on your PC:
- Find and download an Android emulator program, such as Bluestacks, from the Internet. These applications allow you to use utilities and games for mobile phones on your personal computer.
- Launch the emulator. In the main menu, click on the Play Market store button.
- Download and install the Instagram social network without closing the Android emulator.
- Log in to the service, enter your password and username.
- Click on the plus icon.
- Select the desired image or video.
- Use the built-in filters and post the publication in the feed.
In addition, there are online services and programs for promoting your page on the social network. With their help, you can post materials with the function of delayed publication.
How to add a signature to a publication
Under each photo or video, you can add a text caption. Use words to describe what is happening in the post and share your emotions with your followers. The caption is added at the moment of content placement. After selecting the desired image from the internal memory and applying filters to it, the system will suggest leaving a text caption.
Even after posting, you can change the text or add new words at any time. Follow these instructions:
1. Go to your personal page on Instagram and see a list of all photos posted since registration.
2. Select the desired image and click on the button in the form of three dots on the top panel.
3. A window will open where you can select the editing option.
4. Now you can change the post and add a caption.
5. Save the changes.
A similar principle of operation is implemented for personal computers. If you are engaged in commercial activities, try to make the text short and at the same time interesting for users.
Choosing the right hashtags for a public account
A hashtag is a unique feature of Instagram. With its help, you can quickly and easily find a publication of the desired topic and format. They are placed directly under the photo or video, in the accompanying text. A hashtag is a regular word, but with the addition of a pound sign before it.
To make the feature useful, and not harmful, and to help promote the account, it is necessary to follow the following recommendations:
- The hashtag should fully correspond to the posted material and describe its essence.
- It is not worth overdoing the number of tags, few people will like it when there are more than 20 voluminous captions under the photo.
The ideal number of tags is from 5 to 8, thus you complement the overall picture, and not spoil it.
How to make a post-collage from multiple photos
A collage is a simultaneous display of multiple photos in one post. This way of placing photos is very popular and attracts interest from users. Unfortunately, Instagram’s standard tools do not allow for beautiful collages, but you can use the partner service Layout for this:
- Launch the social network and log in to your account.
- In the main menu, click on the add publication button in the form of a plus sign on the bottom panel of the workspace.
- The device gallery will open, click on the collage button at the top of the screen.
- The system will suggest downloading the Layout app, give your consent.
- The utility will automatically install on your smartphone and open.
- Once in the Layout interface, select a ready-made layout to create a collage.
- Upload the necessary photos from the internal memory of the mobile device.
- Place the photos in the template as you see fit and send the result for publication on Instagram.
- Apply filters and leave a text caption under the post.
- Publish the post for public access.
In addition to Layout, there are other interesting applications and online services for creating combined photos, so you can choose a tool for editing yourself.
The best time to post on Instagram feed
To quickly promote your page on a social network, it is necessary to regularly post publications, and it is best to create an accurate schedule for posting on Instagram. The optimal option is to release no more than two posts per day. The next important factor is the time of day to post materials.
The highest demand is observed in the evening, when most people are distracted from their daily activities and go to Instagram to view news. If your content is aimed at young people, then a large part of young users are online practically all day. The ideal option is to post content during lunchtime, from 3:00 pm to 6:00 pm and at 9:00 pm.
According to statistics, this is the time when the maximum growth in views is observed. Do not post news early in the morning, otherwise, they will quickly lose relevance and disappear from the feed.
The article discussed how to post publications on Instagram, as well as how to design them to generate interest from users of the service. The standard list of functional features and tools of the social network will allow you to colorfully and interestingly tell everyone about your life.