Your video reels have been added to the audio track page – this message comes when the site administration considers the user’s video to be original and has found a licensed soundtrack in it. The video will be posted on the audio track page, where other Instagram users can view it.
To get your video on Reels, it is important to remember a few important publishing rules:
- Do not violate company rules;
- Do not post videos that the user does not have the rights to;
- Do not publish videos with poor quality or resolution;
- Do not post videos with watermarks.
The Reels format works in such a way that the user will mainly see material from accounts they are not subscribed to. The algorithm is designed to find among all videos those that will be interesting to the person. The analysis is based on the materials where the person put a like, which seemed interesting and engaging to them.
The algorithm also takes into account:
- User activity – recent actions: comments, likes, viewed content;
- Interaction with the author of the Reels video – if the user has previously communicated with the author of the video, the chance that they will be shown new material from the same content creator is higher;
- Information about the video – what music was used, what is the frame rate in the video;
- Information about the author of the video – for example, popularity, activity on social media.
The Reels format is mainly created to collect creative video materials from various users. For example, if a person likes a particular audio track, they can easily watch many videos shot with its addition. It is likely that they will find engaging content for themselves.