Often Instagram users cannot create the desired creative product due to the unavailability of music in the Reels mini-application within the social network. What is the problem, how to fix the malfunction and achieve the goal? Why does the problem mainly affect commercial profiles? What if you don’t want to leave your business account to create Reels? What to do if the profile is personal, but you still couldn’t add the necessary music? This article is dedicated to answering these and many other questions. Read and use effective tips!
What is the essence of the problem?
You may encounter the following issues:
- You won’t be able to add music to your video within the app;
- The selection of songs to accompany your video will be limited.
If your goal is to create a viral, popular video and engage with your target audience using a specific song rather than just any music effect, then the limited music selection or inability to add a specific track will completely ruin your Reels shooting plan.
In personal profiles
The problem of music being unavailable on Reels is unlikely to arise. If you are unable to add a track, there are several ways to make music work on Reels: glitches are not related to the social network’s policy. The methods provided will work even if you are an Apple user and Reels cannot find music on Instagram on your iPhone. All strategies will be discussed in detail below.
In business accounts
Here lies the problem in various manifestations: music is not added to reels, music search does not work in reels, and popular songs are not available in reels – this problem is discussed in detail below. If your Instagram page is commercial, you can choose music with an open license. The search will display unpopular tracks and performers known to a narrow circle of users. Such a turn of events can negatively affect the quality of the final creative product, promotion of the video, and the reaction of the target audience.
Why is there not much music in Reels?
In the latest version of Instagram, there is an extensive music library. You can try adding your desired track to your story, not Reels, and you will be surprised at how easy and fast it is to do so. Instagram’s policy is that business profile owners cannot use licensed music for free in advertising or for commercial purposes. This is a similar issue that YouTube bloggers face: they must pay for music without an open license before using it to avoid video blocking. This is fair, but not very convenient. Fortunately, this can be bypassed by following the instructions provided below.
How to solve the problem
You are the owner of a personal profile:
- update the Instagram application
- restart the device from which you are trying to post a video
- delete the Instagram application, reinstall it
- turn off VPN (especially for users of the social network Twitter)
- the composition may simply be unavailable in your country
You are the owner of a business profile:
- try the above methods
If you are still unable to use Reels music:
- edit the “header”: find the “category” field
- replace the existing one in your account with “performing artist”, “blogger”. Any other neutral category will do
- Don’t worry: the selected category can be hidden from other users in the “Show in profile” field
Done! The malfunctions have been fixed, Reels is accompanied by a suitable track, and you easily supplement your video materials with the necessary sound, successfully achieving the desired effect without restrictions, without leaving your business account, without using third-party video editors. Now you can delight your subscribers with high-quality Reels with suitable music, successfully promote your brand under a favorite hit, choose a track for your mood and share it with your audience, create an atmospheric, popular video!